Regular and Repetitive Works!

People often think marketing is all about undertaking lots of fun and exciting activities and yes, having spent my whole career in marketing sometimes it most definitely is.

However, in reality, the most effective form of marketing is often not those one-off activities but the things we do on a regular, repetitive basis so that people receive a constant drip feed of information about us and our business.

This is especially so when it comes to networking.

People need time to get to know you and your business and, most importantly, develop trust in your abilities.

This does not happen overnight, which is why I always say networking is a long-term plan – you need to attend regularly to get results.

But it really is worth it, because when people get to know you and what you do, not only might you gain business but you also have access to a business community full of people happy to share their knowledge and advice and provide support to you too…

… but it only works if you attend regularly!

So, if you have visited us for the first time recently, please do come back and see us again.

And if you are a long-standing regular who hasn’t yet got back into the habit – we’ve missed you – hope to see you again soon.