Archives for My Blog

Your One Minute Intro and The Search for Perfection!

Having changed the nature of my business at the beginning of the year I have spent a lot of time thinking about the “one minute intro” – my own in particular! Indeed it has been quite a challenge, having spent nineteen years polishing my introduction for my magazine business, having to go back to square one to create the “perfect” introduction. Spoiler alert here… I can tell you the “perfect” one minute introduction is a very rare beast – requiring that optimal combination of speaker, audience and timing. So, what have I learnt over the past six months: Firstly, that
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Following Up

As I mentioned last month I have been having a lovely time recently getting out and about attending lots of networking events, however just going and making new connections is not enough… you need to follow up. LinkedIn One of the most effective ways I have found to continue to develop connections is to connect with people on LinkedIn. Most people I meet networking do now have a LinkedIn profile, and if I have had a very busy week networking I especially like the fact that we all have our profile pics on there so I can remember who is
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A Big Networking Thank You!

As we approach our final Coffee and Connect meeting of the year I wanted to say a big thank you to you all. After all the issues we had in previous years 2023 has really been the year when face-to-face networking events, and especially our Coffee and Connect meetings, have properly re-established themselves, so I really appreciate all your support. My whole life, both business and personal, runs around people I have met networking and I know many of you say the same; there is always someone on hand to offer advice, expert knowledge, practical support and friendship. The great
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Prioritise Time for Networking

We all have busy working lives; there’s always another email to deal with, a call to make, a project you are working on or simply undertaking work for your clients… But successful business networking relies on the relationships you make with others, and nurturing those relationships regularly – it takes time to get to know someone and and build up confidence and trust in their capabilities. So, tempting as it is to focus on getting work done, sometimes you really need to make time for networking, especially if you have identified (as many of us have) that it is a
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Six Tips to Get the Conversation Started

Something that I know can be daunting if you are new to networking, or maybe have got out of the habit or are visiting a new group, is how to start a conversation with people you have never met before. So here are six tips from me on how to get the conversation going: 1. Relax! Everyone wants to meet new people The first thing to remember is that at a networking event everyone is there to meet new people and make new connections – that is our objective – so we all want to talk to people we have
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Three great reasons to go networking!

We always get lots of new people coming along to Coffee and Connect in September so if you have been thinking about trying out networking, here are three great reasons why you should come along! 1. The People! There are lots of very tangible reasons as to why networking can help your business but as I write this, having not seen everyone in August as we were on our summer break, my overriding feeling is how much I am looking forward to seeing everyone again… because business, especially small business, is so much about the people. And I know that
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Ten tips on how to make networking work for you

It is probably no surprise to any of you that I love networking. Having first started attending events all the way back in 2007 and setting up Coffee and Connect in 2008 I have been to more networking meetings than I can remember! So I thought it might be helpful to share my top ten tips for how to make networking work for you and your business: 1. The best networkers focus on how they can make connections for other people rather than just thinking about how they can get business for themselves. 2. Successful networking is about meeting new
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Regular Visits Ensure Networking Success!

People sometimes think marketing is all about undertaking lots of complex and time-consuming activities and yes, having spent my whole career in marketing occasionally it most definitely is. However, in reality, the most effective form of marketing is often not those one-off projects but the simple things we do on a regular, repetitive basis where people receive a constant drip feed of information about us and our business. This is especially so when it comes to networking. People need time to get to know you and your business and, most importantly, develop trust in your abilities. This does not happen overnight,
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Getting the conversation started

One of the things I love about attending networking events are those spontaneous conversations that just happen – where you might walk away inspired with a new marketing idea to try; maybe an ingenious solution to a long-standing problem or simply having had a good chat with someone who understands your business. But to get to that point you have to get the conversation started in the first place, and even though I have been networking for 17 years now it can still be daunting walking into a room full of people and realising there is not a single person
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The One Minute Introduction

A question that crops up quite often when I am talking about networking is “what do I say in my one minute intro?” so I thought it might be helpful if I explained how I approach networking introductions to a group. The beginning and the end The most important sections of your introduction are the beginning and end, so spend some time crafting your opening – where you briefly summarize what you do – and closing sentences and commit them to memory. The beginning is important for you, because it gets you over that nervous starting off stage and the
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